Hotel Web Design

Web Design for Hotels, Guest Houses and Property Management

Government research into the hospitality industry showed that there was approximately 55,000 registered hotels, guest houses and bed and breakfast establishments in the UK. This number is consistently growing. Furthermore, of these, at least 60% are independents. Now that's a lot of competition! With so many guest rooms available per annum, you have to stand out from the crowd and utilise every marketing strategy available to you.

At Smart Hospitality, we specialise in hotel website design and offer both brochure style and content managed systems, with the option to integrate a bespoke room booking system and payment gateway. This is not as complicated as it sounds! Basically, a content managed brochure style web build incorporates a very user-friendly, backend system that enables you to update and change your website quickly and effortlessly. Instantly, you'll have control over all your site content; images, photo galleries, pricing, articles and blogs. You name it - you can change it!

With our graphic design skills, we can ensure that you optimise every page to its full potential. Professional photography, a creative use of imagery and complementing fonts will heighten your guests' user experience, as well as providing you with that all important, competitive edge.

At Smart Hospitality, we can also bolt on a room booking system to your bespoke hotel web design.

This booking software will enable you to sell your accommodation online and manage your bookings from one central location. You can access this from anywhere with an internet connection and multiple staff can edit and book on the same diary without the risk of overwriting or double booking. You can be even more savvy with your software and build a subsequent database for email marketing, customising it according to your guests' spend history.